Lumina Clippers at a glance
Lumina Clippers runs managed clipping campaigns: its team cuts a brand's long-form content into short vertical clips and distributes them through a network it puts at 62,900+ clippers. The about page names Rhys McKay as founder and CEO, gives 2025 as the founding year, and lists Lumina Global LLC at an address in Bethlehem, Pennsylvania.
- Platforms: TikTok, Instagram Reels, YouTube Shorts and X.
- Pricing: a custom CPM per 1,000 verified views, quoted per campaign, with a $5,000 minimum. The pricing page says there is no lock-in contract, and that crypto and casino campaigns price higher than SaaS and brand work.
- What the CPM covers: strategy, clip production, distribution, QA and brand-safety review, a live dashboard and weekly optimisation.
- Speed: campaigns go live 24 to 72 hours after the plan is approved.
- Verticals: crypto and Web3, casino and iGaming, SaaS and AI, music, podcasts, founders and political campaigns. The FAQ names crypto and casino among its strongest verticals.
The site states 18B+ verified views delivered and shows client names including Adobe, Midjourney, OKX, Stake, Polkadot, Aviator and Caliente MX. It also states a 5.0 rating on Clutch. These are Lumina's own figures, so ask for the campaign reports behind any number you plan to rely on.
Lumina Clippers vs alternatives: side-by-side comparison
Each row uses only what the agency states on its own website, checked on 2 November 2026. Not published means we could not find the item on the site.
| Agency | Model | Pricing published | Platforms | Verticals named | Network stated |
|---|---|---|---|---|---|
| Lumina Clippers | Managed clipping: production, distribution, QA, dashboard | Custom CPM per 1,000 verified views; $5,000 minimum | TikTok, Instagram Reels, YouTube Shorts, X | Crypto, casino and iGaming, SaaS and AI, music, podcasts, founders, political | 62,900+ clippers |
| 3betmedia | Clipping alongside KOL, streamer, UGC, meme and AI video campaigns | Scoped to the brief | TikTok, YouTube Shorts, Instagram Reels, X | iGaming, crypto and Web3, prediction markets | 50K creator network |
| Clipping Culture | Managed clipping campaigns billed on verified views; bounty clipping; short-form editing | Yes: managed campaigns from $15,000, about 10M typical verified views at that level | TikTok, Instagram Reels, YouTube Shorts | Brands, film and TV, sports, gaming, apps and AI, podcasts, public figures, music | 535K+ clippers |
| Clipping Agency | Builds and runs a brand's clipping system: Whop setup, clipper onboarding, review, payouts | Not published | TikTok, Instagram Reels, YouTube Shorts, X | Crypto, casino, music, AI and SaaS, gaming, apps, brands | Not published as a single figure |
| Clouted | Distribution platform: clipping, UGC, managed pages, creator seeding, paid amplification | Not published | TikTok, Instagram, YouTube | Music, entertainment, gaming, consumer tech | Not published as a readable figure |
Headline CPMs and minimums describe different scopes. Ask each agency what counts as a verified view and which costs sit outside the CPM before you compare totals.
Why compare the view definition, not the view total?
Every agency on this page sells reach in views, and each one defines a valid view in its own terms. Lumina says it counts verified views only and runs anti-bot detection. Clipping Culture says only eligible views count and rejected posts are never billed.
Before you sign, ask each provider to put these in writing:
- Which views count: organic only, or boosted ones too?
- When views are captured, and what happens if a post is deleted or restricted later.
- Which markets the views come from, and whether you can exclude countries.
- Who reviews clips before they post, and who can reject one.
Our clipping campaign view verification guide turns these into a checklist you can attach to any quote.
Talk to us
Pick a 30-minute slot, or DM us on Telegram.
If you are comparing clipping quotes now, share your source content, target markets and view goal, and we will return a plan you can set beside the others line by line.
Pricing is scoped to your brief. We reply within one working day.
Four Lumina Clippers alternatives by buyer type
3betmedia: for iGaming and crypto brands that want clipping plus other creator work
We run clipping campaigns next to KOL, streamer, UGC, meme and AI video work, with pricing scoped to each brief. Our iGaming clipping agency service cuts casino streams and betting shows into clips for feeds where gambling content is allowed, and reports views per live post. We work only in iGaming, crypto and prediction markets. 3betmedia publishes this page, so weigh our entry accordingly.
Clipping Culture: for large view targets with tiered pricing
Clipping Culture publishes its tiers: managed campaigns start at $15,000, which it says typically delivers about 10M verified views, with Growth, Scale and Domination tiers above that. It states a 535K+ clipper network and names founders Evan Stanfield and Grayson Peil. It suits brands with big source libraries, such as music, film or sports, that want a priced view target. See Clipping Culture pricing.
Clipping Agency: for creators and brands that want their own clipping system
Clipping Agency describes setting up a clipping engine for each client: Whop setup, dashboards, clipper recruitment and onboarding, submission review and payouts. Its pages list crypto, casino, music, AI and gaming campaigns across TikTok, Reels, Shorts and X. It does not publish prices. It suits creators and podcasters who want a programme that runs under their own name. See clippingagency.co.
Clouted: for music, entertainment and consumer tech launches
Clouted calls itself a marketing platform that plans, produces and places content for music, entertainment, gaming and consumer tech brands. Alongside clipping it lists UGC, managed pages, creator seeding, performance ads and content production. Its case studies feature music and film releases, and it does not publish prices. It suits launches that need clips, creators and paid amplification together. See clouted.com.
How do you choose a Lumina Clippers alternative?
Start with your budget and vertical, then narrow by model.
- Budget. Lumina's minimum is $5,000 and Clipping Culture's managed minimum is $15,000. 3betmedia prices campaigns to the brief. Clipping Agency and Clouted quote on request.
- Vertical. Gambling and crypto clips face platform and market rules that music clips do not. Ask for examples in your vertical, not only headline view totals.
- Source rights. Confirm you own or have licensed the footage, and who keeps the edited clips.
- Reporting. Ask for per-clip and per-platform data, and for sign-ups or deposits where you can track them.
- Exit terms. Lumina states no lock-in contract. Ask every vendor how you stop or pause a campaign.
For more providers and delivery models, see our guide to the best clipping agencies in 2026. To budget before you ask for quotes, use our iGaming clipping cost guide.
Where 3betmedia fits, and where it does not
We fit casinos, sportsbooks, crypto projects and prediction markets that want clips cut from their own streams, AMAs or shows, checked for the platform and market they land in, and often paired with streamers or KOLs. Our team has run creator campaigns since 2018.
We are the wrong pick for music releases, film premieres, political campaigns or general SaaS launches. Lumina, Clipping Culture or Clouted list those verticals and we do not work in them. If you only want clipping at very large view volumes with a published tier price, Clipping Culture's pricing page gives you that upfront.
Gambling clips are for adult audiences only, should never show wins without context, and must follow each platform's gambling rules.
Frequently asked questions
What is Lumina Clippers?
Lumina Clippers is a managed clipping agency founded in 2025 by Rhys McKay, operated by Lumina Global LLC with an address in Bethlehem, Pennsylvania. It cuts long-form content into short clips and distributes them on TikTok, Instagram Reels, YouTube Shorts and X through a network it states at 62,900+ clippers. It prices campaigns on a custom CPM per 1,000 verified views.
How much does Lumina Clippers cost?
Lumina Clippers states a $5,000 minimum and a custom CPM per 1,000 verified views, quoted per campaign on a strategy call. Its pricing page says crypto and casino campaigns price higher than SaaS and brand campaigns, and that there is no lock-in contract. It does not publish a rate card, checked on 2 November 2026.
What are the alternatives to Lumina Clippers?
Clipping Culture suits large view targets with published tiers from $15,000. Clipping Agency builds a clipping programme under the client's own name. Clouted pairs clipping with UGC, managed pages and paid amplification for music and entertainment. 3betmedia, which publishes this page, runs clipping next to streamer and KOL work for iGaming, crypto and prediction market brands with pricing scoped to the brief.
How does Lumina Clippers compare with 3betmedia?
Lumina Clippers sells clipping across many verticals, from a $5,000 minimum, priced per 1,000 verified views. 3betmedia sells clipping as one part of creator campaigns for iGaming, crypto and prediction markets only, with pricing scoped to each brief. 3betmedia publishes this comparison, so weigh that when you read it.
What should I ask a clipping agency before signing?
Ask how a verified view is defined, when views are captured, which countries they come from, who reviews clips before posting, and what happens if a post is removed. Also confirm who owns the footage and the edited clips, which costs sit outside the CPM, and how you can pause or stop the campaign.
Results from campaigns our team has run
Solana community brand · KOLs on X
Retardio
15M+ impressions on X
Read the Retardio caseWeb3 game · gaming creators, streams and events
Illuvium
6,550 new players and 24,000+ followers
Read the Illuvium caseMove-to-earn app · creators on X and YouTube
STEPN
5,344 new users and 949 NFTs sold
Read the STEPN case
3betmedia launched in 2026; most of these campaigns ran before the name existed. See all 19 cases.
Sources and further reading
3betmedia publishes this page and sells clipping campaigns, so it has a commercial interest in the comparison. Each row uses the agency's own public pages, checked on 2 November 2026. Network sizes, view totals, client names and ratings are the agencies' own statements and are not independently confirmed, and published prices can change. 3betmedia is not affiliated with Lumina Clippers, Clipping Culture, Clipping Agency or Clouted. This page is not legal advice; check platform and market rules before gambling or crypto clips go live.
- Lumina Clippers: homepage, network size, platforms and client logos (checked 2 November 2026)
- Lumina Clippers: pricing model, $5,000 minimum and company details
- Lumina Clippers: about, founder, founding year and named clients
- Lumina Clippers: FAQ on billing, verification, timelines and verticals
- Clipping Culture: homepage, network size, platforms and process
- Clipping Culture: pricing tiers and $15,000 minimum managed campaign
- Clipping Culture: founders and team
- Clipping Agency: services, platforms and industries
- Clipping Agency: about and FAQ
- Clouted: distribution marketing platform, services and team
